Funnels
Audience funnels
Pick an industry, country and audience to see a ready-made funnel. Adjust the stage values to preview drop-off.
Choose audience
Showing Retail payment users in FinTech · United States US consumers comparing wallets, cards and pay-later.
Live funnel
Awareness
300000 · 54.5%
Interest
140000 · 25.5%
Consideration
70000 · 12.7%
Conversion
25000 · 4.5%
Retention
15000 · 2.7%
Stages
Values are relative volumes for planning, not exact user counts.
All audience funnels
| Industry | Country | Audience | |
|---|---|---|---|
| Ecommerce | India | D2C online consumers | Open |
| Ecommerce | India | SMB marketplace sellers | Open |
| Ecommerce | United States | D2C online consumers | Open |
| FinTech | India | Retail payment users | Open |
| FinTech | India | SMB borrowers | Open |
| FinTech | United States | Retail payment users | Open |
| Fitness | India | Urban gym / digital fitness users | Open |
| Fitness | United States | Urban gym / digital fitness users | Open |
| Music | India | Streaming listeners | Open |
| Music | United States | Streaming listeners | Open |
| Hotels | India | Leisure travelers | Open |
| Hotels | United States | Leisure travelers | Open |
| Food & Agritech | India | Farmers & FPOs | Open |
| Food & Agritech | India | Urban food delivery users | Open |
| Home Automation | India | Urban homeowners | Open |
| Brand Marketing | India | Brand / growth marketers | Open |
| CryptoCurrency | India | Retail crypto traders | Open |
Related
- Industry metrics for market size context
- Sub-categories for FinTech in United States
- Competitors who own each stage