Industry metrics
Industries by size
Sizes are in US dollars and cover private companies as well as listed ones. Open the small info button beside a figure to see its source. Figures marked Estimate have no published source yet.
Share is each industry as a part of all industries listed here. Funding is the total raised by companies in the sector, where recorded.
Use these numbers to compare markets, and check a current source before quoting one.
Global market size for each industry, including private markets. Open a row to see countries.
| 1 |
Ecommerce
Online retail GMV and digital commerce platforms.
|
$6.42T
SourceEMARKETER, Worldwide Retail Ecommerce Forecast 2025 Retail ecommerce sales worldwide. Growth is 2025 over 2024. |
57.4%
|
6.8% |
| 2 |
CryptoCurrency
Crypto market activity and infrastructure; includes private exchanges and protocols (not only listed tokens).
|
$2.10T
SourceCoinGecko, 2026 Q2 Crypto Industry Report Total value of all crypto assets on that date. This is a market value, not yearly revenue, and it moves sharply from quarter to quarter. |
18.8%
|
- |
| 3 |
Brand Marketing
Brand advertising and marketing services spend across public and private agencies.
|
$1.14T
SourceWPP Media, This Year Next Year Global advertising revenue, excluding US political advertising. Growth is 2025 over 2024. |
10.2%
|
8.8% |
| 4 |
Hotels
Hospitality lodging revenue including chains and independent/private hotels.
|
$820BEstimate |
7.3%
|
6.0% |
| 5 |
FinTech
Digital payments, lending, wealth, insurtech, public and private.
|
$378B
SourceBCG and QED Investors, Global Fintech Report 2025 Revenue earned by fintech companies worldwide. Growth is 2024 over 2023. |
3.4%
|
21.0% |
| 6 |
Home Automation
Smart home devices, systems, and services including private OEMs.
|
$154B
SourceStatista Market Insights, Smart Home worldwide Smart home revenue worldwide. |
1.4%
|
13.0% |
| 7 |
Fitness
Gyms, digital fitness, wearables-adjacent services, wellness clubs.
|
$105BEstimate |
0.9%
|
8.5% |
| 8 |
Music
Recorded music, streaming, live, sync, industry revenue including private labels.
|
$31.7B
SourceIFPI, Global Music Report 2026 Recorded music trade revenue worldwide. Growth is 2025 over 2024. |
0.3%
|
6.4% |
| 9 |
Food & Agritech
Agri platforms, food delivery tech, farm inputs digitization, alt-protein.
|
$28.0BEstimate |
0.3%
|
15.0% |
No industries match your search.